Celebrating Excellence

Who should enter: Companies that design, underwrite, or distribute travel insurance policies primarily covering short-term trips (typically up to 12 months), including single-trip and annual multi-trip products.

What we want to see: Excellence in delivering accessible, responsive, and fit-for-purpose cover for travellers, with strong performance in claims handling, assistance integration, and customer experience.

Questions to answer in an entry for this category (max 250 words per question – 750 words in total):

• What challenges has your company faced and overcome in the last 12 months?
• How can you demonstrate that you’ve invested in your company and its staff over the past 12 months?
• What new services/products are you offering that show you are developing and growing your business?

Who should enter: Companies that provide international private medical insurance (IPMI) or global health plans designed for expatriates, globally mobile individuals, or internationally distributed workforces.

What this category recognises: Excellence in delivering comprehensive, long-term healthcare coverage across borders, including network management, cost control, and member support.

What we want to see: Demonstrable excellence in policy design, claims handling, customer support, market adaptation (e.g., digital enhancements), and growth in global markets. Entries should highlight the company’s impact on customer outcomes, innovation in coverage, and strategic development over the past year.

Questions to answer in an entry for this category (max 250 words per question – 750 words in total):

• What challenges has your company faced and overcome in the last 12 months?
• How can you demonstrate that you’ve invested in your company and its staff over the past 12 months?
• What new services/products are you offering that show you are developing and growing your business?

Who should enter: Assistance companies that deliver medical support, security response, or emergency coordination services on behalf of insurers, corporate clients, NGOs, or private clients.

Examples: 24/7 medical and security call centres, evacuation coordination firms, crisis response teams.

What we want to see: Clear evidence of service improvements, network expansion, new technologies adopted (e.g., telemedicine), enhanced global reach, and real-world outcomes that improved traveller safety or care.

Questions to answer in an entry for this category (max 250 words per question – 750 words in total):

• What challenges has your company faced and overcome in the last 12 months?
• How can you demonstrate that you’ve invested in your company and its staff over the past 12 months?
• What new services/products are you offering that show you are developing and growing your business?

Who should enter: Operators owning and running air ambulances or medical evacuation aircraft used to transport patients internationally.

Examples: Dedicated air medical flight providers with fixed-wing or rotary aircraft equipped for critical care transport.

What we want to see: Operational excellence under challenging conditions, innovation in patient care en route, cost-effective service delivery, response times, mission safety performance, and demonstrated support for insurers and end clients.

Questions to answer in an entry for this category (max 250 words per question – 750 words in total):

• What challenges has your company faced and overcome in the last 12 months?
• How can you demonstrate that you’ve invested in your company and its staff over the past 12 months?
• What new services/products are you offering that show you are developing and growing your business?

Who should enter: Medical facilities and services that support international travellers and the travel insurance ecosystem.

Examples: Hospitals, clinics, telemedicine providers, specialised treatment centres, second-opinion services, and ground medical transport providers.

What we want to see: Measurable service quality, cost efficiency, responsiveness to insurance partners and travellers, integration with insurer networks, and outcomes that demonstrate improved patient care or accessibility.

Questions to answer in an entry for this category (max 250 words per question – 750 words in total):

• What challenges has your company faced and overcome in the last 12 months?
• How can you demonstrate that you’ve invested in your company and its staff over the past 12 months?
• What new services/products are you offering that show you are developing and growing your business?

Who should enter: Companies that provide business-to-business services enabling insurers, assistance companies, or medical providers to operate more effectively.

Examples: Funeral directors, security assistance firms, cost containment partners, legal advice providers, travel risk managers.

What we want to see: Tangible contributions to client success, adoption of innovative processes or technology, operational excellence, and measurable impact on partners’ performance.

Questions to answer in an entry for this category (max 250 words per question – 750 words in total):

• What challenges has your company faced and overcome in the last 12 months?
• How can you demonstrate that you’ve invested in your company and its staff over the past 12 months?
• What new services/products are you offering that show you are developing and growing your business?

Who should enter: Organisations that have offer a product, feature, or technological solution that significantly advances the travel or international health insurance landscape.

Examples: New policy innovations, digital tools, claims management platforms, software solutions, parametric coverages, integrated service enhancements, or novel assistance technologies.

What we want to see: Clear evidence that the innovation addresses unmet customer needs, has been successfully launched or tested, and delivers distinct value compared with competing products or services.

Questions to answer in an entry for this category (max 250 words per question – 750 words in total):

• What challenges has your company faced and overcome in the last 12 months?
• How can you demonstrate that you’ve invested in your company and its staff over the past 12 months?
• What new services/products are you offering that show you are developing and growing your business?

Who can enter:

The ITIJ Marketing Campaign of the Year is chosen by ITIJ readers who are invited to vote for a shortlist of companies who have had an annual marketing campaign in the magazine over the previous 12 months, including advertorial and digital display advertising. The shortlist for this award will be notified when voting opens in July.